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Karo Rastegari

Content Designer

Portfolio

2 plus years of experience in digital marketing, social media content creation, and UX driven web platforms.

Here is a sample of my work.

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Glasy

Glasy is a web and mobile rewards platform focused on student engagement and growth.

Icons & Vectors

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Performance & Learnings

On-campus booth activations drove a strong increase in sign-ups, with coordinated social posts before and after events amplifying reach and traffic. Content tied to in-person promotions outperformed standalone posts, while educational messaging consistently performed better than purely promotional content, informing future content direction.

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Scotiabank

I contributed to the design and structure of a B2B walkthrough video, improving clarity, flow, and visual structure while ensuring alignment with enterprise brand standards. I collaborated with cross-functional partners to meet internal requirements and support promotion across internal and external channels.

Movati Athletic

I created Instagram posts and promotional visuals for events, offers, and in club initiatives. I also supported website promotion assets to ensure consistency across digital touchpoints.

All content followed established brand guidelines and tone.

Strategy & Planning

Content was planned around campaigns, events, and promotions to ensure consistent visibility and avoid audience fatigue, with formats tailored per platform.

How I Work

Content workflows managed using ClickUp-style task tracking with clear ownership, approval checkpoints, and defined timelines from ideation through reporting.

©2023 Karo Rastegari

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